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Up Close & Personal
Potentia Global is the new brand name for Oxford Academy for NGO Development. For more than 20 years, the organisation has supported NGOs worldwide, building skills and strengthening institutional capacity. As our work has advanced and is practice driven, it became clear that a new name was needed to reflect our global reach and practical focus. We formed in response to the growing number of requests for support, training, and advice, that we regularly receive from small and medium-size NGOs across the world. We believe in the real potential behind the work of small and medium NGOs and want to share our experience to enable you develop essential skills and grow your impact. The strapline for this specialist capacity building organisation is 'building skills, sharing knowledge for NGOs' and it is this foundation that reflects our mission. We have more than 25 years of experience in grant writing, proposal development, programme design, NGO operations, and all areas of fundraising and invite you to join us on your journey of development.
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We are delighted to announce that we have developed two specific training courses designed to build essential skills in international grant writing. Further details will be available soon.
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​By joining us, you will benefit from a high-quality consultancy that is often beyond the capacity and funds for many small and medium-sized NGOs. Your success is our success! Join us and we can work together to help make the world a better place!

Founder and Director Cheryl-Ann Hooper
Professional Background
Cheryl brings 25 year's experience in NGO development and capacity building as a professional Consultant and Expert Trainer for NGOs worldwide. She has written and developed numerous award winning programmes funded by USAID, UKAID, Comic Relief and other strategic donors in excess of $5 million. She has written a Best Practice Lessons Learned Guide on Peer Education and on the Judging Panel for the prestigious UK Charity Times Awards. In October 2023 Cheryl was awarded a 'Woman of the Decade' Award by the Women's Economic Forum.
CEO
June 2014 to present
CEO at international charity 'Cecily's Fund' an NGO with programmes supporting vulnerable communities in Zambia.
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Independent consultant providing capacity building, training, and support to NGOs world wide.
Europe Director
Jan 2012-June 2014
Europe Director at Lattitude Global Volunteering, a youth development agency with programmes worldwide
Director
Jan 2007-2012
Director at Bishop Simeon Trust, an independent NGO with development programmes in South Africa
Independent Consultant
January 2005 to present
Independent consultant providing strategic consultancy and capacity building to NGOs globally
DIRECTOR
1995-2005
Director at Action for Sick Children, a UK based charity supporting sick children in hospital and setting standards in quality care
Qualifications
Masters Degree 'International Cooperation & Humanitarian Aid
BA Hons Degree: Sociology (University of Essex)
Published Author and Trainer
